The Hype Index
Subscribe free
For boards

What a board should ask before approving the number

Directors are asked to approve spending justified by research almost nobody in the room has read.

2,844 leaders subscribedTuesday & Thursday, 1:00 PM CentralFree

One email, one scored claim, no pitch. We never sell or share your address.

A board's leverage is not technical depth. It is the ability to ask where a figure came from and whether it measured the thing being claimed. Those two questions catch most of what goes wrong, and they require no specialist knowledge.

The five scoring components are effectively those questions in a fixed order. Source quality. Sample and method. Independence. Replication. Drift. Applied to any claim, in any category, they surface the weak point quickly.

Reading the editions is one use. Using the components as a standing checklist in your own meetings is the better one.

How every claim is scored

Source quality0 to 20
Peer reviewed, preprint, self-published report, vendor material, or press release.
Sample and method0 to 20
Sample size, how subjects were selected, and whether the underlying data is available.
Independence0 to 20
Does the publisher sell the solution its own finding recommends.
Replication0 to 20
Has anyone independently reproduced it with a comparable method.
Drift0 to 20
How far the popular use of the claim sits from what the source actually says.

Full method at /method/. Every scored claim stays on the record.

Questions

Do I need a technical background?

No. The verdict and score are plain language. The components are questions about evidence, not about technology.

Can we use the scoring framework internally?

Yes. The method is published openly so it can be applied to claims we have never covered.

How often does it arrive?

Twice a week, Tuesday and Thursday at 1:00 PM Central.

Also here
Fact checkingNot a fact check. A drift check.Method, in practiceHow to tell a real finding from a repeated oneThe indexHype versus reality, with a number attached
Get every verdict

Two editions a week. One scored claim each.

Tuesday and Thursday at 1:00 PM Central. Every call is dated and graded in public, including the ones we get wrong.

2,844 subscribersFree foreverUnsubscribe anytime

One email, one scored claim, no pitch. We never sell or share your address. Subscriber figure taken live from our mail provider and last checked July 26, 2026; most of it carried over from the two publications that merged into this one.