The same five components we use on every edition, applied to whatever statistic is sitting in your board packet. Nothing is sent anywhere. It runs in your browser and we never see it.
Ask what the artifact actually is. A peer-reviewed paper, a regulatory filing, and a vendor deck are three different objects and only one was reviewed by people with an incentive to find problems. Score low for peer review, high for marketing material. If nobody in the room can name the source at all, score it 20.
Look for the sample size and how subjects were selected. A few dozen volunteers is not a population. Self-selected survey respondents are not a random sample. Score low when the sample is large, randomly drawn, and the underlying data is available for inspection.
Ask whether the organization publishing the finding sells the remedy the finding recommends. This is not an accusation of dishonesty, it is a disclosure that should already be attached to the number. Score low for a neutral party, high when the publisher benefits directly from the conclusion.
Ask whether anyone independent has reproduced it with a comparable method. A single unreplicated result is a starting point, not a conclusion. Score low when several independent teams found the same thing, high when it has never been tested twice.
This one catches the most claims. Compare the population and conditions the study measured against the population and conditions the claim is now being applied to. A sound finding used far outside its scope still leads to a bad decision. Score high when the leap is large.
Tuesday and Thursday at 1:00 PM Central. Every call is dated and graded in public, including the ones we get wrong.
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